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Nov
1, 2002
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an
online newsletter for and by NOAA employees
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"Working to get the public as jazzed about NOAA's work as NOAA scientists are." Ask Bob Schwartz about his work on NOAA's two-member video 
production team and he talks enthusiastically about the challenges of "telling
a story and conveying a message that makes sense to John Q. Public. I try
to capture the passion that NOAA employees feel about their work, and I
am very proud to be a part of it," he says.Bob is junior member of NOAA's Video Studio team. Located on the Silver Spring campus, the full-production studio serves all of NOAA and effectively tackles a broad scope of internal and external projects. Natural World, Extraordinary People, a close-up look at NOAA's people and programs, is one example. The public service announcement for Lightning Awareness Week is another. NOAA counts on Bob and senior team leader, Marc Kagan, to help television networks, industry associations and the public to learn more about what NOAA does. The video team supports constituent outreach and classroom activities. It showcases many local initiatives and turns them into national stories. Crediting Marc for great mentoring, Bob handles every phase of production, from conceptual development to researching, interviewing, writing, directing, editing and special effects. He's always quick to take on new projects. In the past three months Bob helped develop the video portion of Estuary Live, during which thousands of students logged on from eight National Estuarine Research Reserve locations. With just a few hours to prepare, he filmed hurricane research being conducted aboard NOAA's WP-3D Hurricane Hunter aircraft "and flew around with tropical storm Isidore." Sent by satellite to news sources that same day, Bob's images were seen by an estimated 16.2 million people from New York to Alaska. “I have the best job in D.C.,” Bob says. “One week I'll be working in the studio, the next on a float plane in Alaska or interviewing crew aboard a NOAA research ship. We discover stories within the stories and fascinating people willing to be part of our creative process. Everywhere I go the devotion to mission is apparent. That gives me a sense of duty to tell the story well.” |
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